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Podcast: M.A.D. Leadership for Healthcare: Proven Strategies for Getting People to Do What You Want Them to Do
In this 20-minute pocast, Wendy Lipton-Dibner, MA, author of Best-Selling new book, M.A.D. Leadership for Healthcare: Proven Strategies for Getting People to Do What You Want Them to Do discusses the formula of M.A.D. Leadership -- M for Motivate, A for Align, D for Differentiate -- the formula that the author has used to help hundreds of practices to make significant changes in the ways they work and relate to people. These proven techniques of "getting people to do what you want them to do," are helping doctors and dentists see major increases in their practice revenues. The book published in May, 2009 to rave reviews and is under consideration at a number of medical, dental and health administration schools as part of the required curriculum. The launch of this book is perfect timing -- who is going to help doctors and administrators get through this time of pending health reform change? Who is going to help doctors weather the "people issue," while selecting and installing an EHR System? Who is going to make sure practices thrive and succeed so that the practice stays in business? Practices need a fast-track model to get doctors, staff and patients to work together and this exciting new book is the answer.